K-Alliance: New Brand for Messe Düsseldorf's Global Plastics and Rubber Network

Messe Düsseldorf is repositioning its international plastics and rubber portfolio under the new umbrella brand K-Alliance. Replacing the previous "Global Gate", K-Alliance puts a clear spotlight on strong partnerships and strategic alliances that support global market access for the industry.

"As the name suggests, K-Alliance highlights the cooperation, growth and trusted platforms that define our global network," says Thomas Franken, Director of K.

Currently, the K-Alliance includes eleven international trade fairs, among them:

• Plastics & Rubber Indonesia
• Pack Print Plas Philippines
• Plastics & Rubber Vietnam
• plast alger (Algeria)
• Colombiaplast (Colombia)
• Plastics & Rubber Thailand
• Central Asia Plast World (Kazakhstan)
• Arabplast (UAE)
• Saudi Plastics & Petrochem (Saudi Arabia, from 2026)