How important is the topic of diversity and inclusion in the context of the shortage of skilled labour in the plastics industry?
Weihe: Diversity is often understood and approached too one-sidedly in companies. It's not just about equal rights for women, but also about differences in culture, origin, age, socio-economic background, professional experience, education, sexual orientation, mental and physical abilities. People with disabilities are often neglected. However, diversity and inclusion can be economic success factors for companies. Companies with a diverse workforce benefit from the varied perspectives, life experiences, knowledge and mindsets of their employees.
What long-term strategies do you see as necessary to sustainably combat the shortage of skilled labour in the plastics industry?
Weihe: It is not only the plastics processing industry that is affected by the shortage of skilled labour and trainees and competition for trainees is intensifying within the industry. Today, companies must be much more active in recruiting young people so that they can secure the next generation of skilled workers and labour. For many companies, there is no way around training marketing in order to present themselves as an attractive employer. Unusual activities such as applicant casting, speed dating or promotional days in the company attract attention and arouse curiosity. In this way, motivated young people who might not have received an invitation based on their certificates may also make it to the interview. As with product marketing, creativity wins.
How important is the K trade fair for dialogue and networking within the plastics industry and what role does it play in finding solutions to the shortage of skilled workers?
Weihe: K is the ideal place for direct encounters and personal dialogue between companies and young professionals. As the meeting place for the global plastics and rubber industry, it is THE industry showcase for sophisticated technical solutions and innovations. This is where corporate groups meet medium-sized companies and start-ups as well as trade visitors meet the specialists of tomorrow. That is why the tradefair is an absolute ‘place to be’ for our industry. With the ‘Club of the Best’, to which all winners of the Günter Schwank Prize are admitted, we offer the top young professionals in our industry exclusive insights into premium K-stands as well as a great platform for dialogue and exchange.