While the Corona pandemic initially had a negative impact on almost all markets, the plastics industry benefited in the course of 2020 due to the increasing demand for personal protective equipment, to-go packaging for food and household items. The chemical company Braskem is also noticing this development in Brazil.
In an interview with K-MAG, Walmir Soller, CEO of Braskem Netherlands, talks about the Brazilian plastics market, the new bio-based I'm green application, and Braskem's contribution to the circular economy.
How do you see the current situation of the plastics industry in Brazil?
Walmir Soller: The world is experiencing a scenario of uncertainties related to the pandemic and this is no different for Brazil. The successive waves of cases for a long period of time, growing unemployment and Governmental support – all have impacted consumer behavior, making it difficult to predict market responses in the different segments. We saw a very weak beginning in 2020, followed by an impressive demand recovery. The first quarter of 2021 has been stronger still and the situation for the rest of the year will depend on the evolution of the pandemic around the globe, the pace of vaccination and our economic recovery.
Whilst different resins and segments experienced specific challenges, the recovery seen in the second half of the year has impacted all resins positively: PE, PP and PVC. Segments such as health care, food packaging, construction and household have seen the strongest growth due to the changing habits with the pandemic, such as working from home that led to an increase in search for more space (houses), home appliances, cooking (food packaging), and purchases via e-commerce (protection packaging).