R&D/Leverage partners with Hughes Design Group for structure-to-branding packaging solutions


Becoming more than 'just a moldmaker' has brought R&D/Leverage a world of opportunities for expanding its business globally. R&D/Leverage, headquartered n Lee's Summit, MO, services the food and beverage, home and personal care, and healthcare industries, offering not only mold manufacturing capabilities but structural brand development as well. Structural brand development includes upfront research such as retain audits that include trend and color study, ethnographic research, consumer focus groups, concept development, validation and implementation.

The company just announced its alliance with Hughes Design Group, representing what the company calls "an unsurpassed value proposition for consumer package goods companies seeking seamless process efficiency and breakthrough, brand-building solutions."

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