[dim_it:pic_desc] With the theme ‘Shaping your business’, M-PLAS 2011 concluded on an encouraging note as it gathered 156 companies from 19 countries including national pavilions and country groups from Austria, China, Italy and Singapore. The exhibition attracted some 3,300 trade visitors, with 90% coming from Malaysia. An important contribution in attendance was also made by association members from the Malaysian Plastics Manufacturers Association (MPMA).

Presenting some of the latest developments, innovations and solutions on plastic and rubber machinery, equipment, products and services, M-PLAS has provided a definitive platform for plastics and rubber companies from across Malaysia and the region since its inception in the year 2000. According to Guest of Honour for the opening of the exhibition, YB Dato’ Jacob Dungau Sagan, Malaysia’s Deputy Minister of International Trade and Industry, M-PLAS 2011 provided useful business insights for the Malaysian plastics and rubber sectors to compete in the global marketplace as it featured the latest innovations, technologies and industry trends.

Show organiser, Messe Düsseldorf Asia’s Managing Director, Gernot Ringling said: “M-PLAS 2011 has demonstrated its relevance as a platform for the plastics and rubber industry once again with an overall show quality that has remained strong and feedback from the show floor that has been positive despite the dip in attendance. Trade visitors were also focused in their approach and targeted in who they wanted to meet and type of product they were looking for.”

Exhibitors reported meeting good quality customers who knew the market well and came prepared and informed for what they were looking for, including the search for high end products. “We have seen good quality customers visiting M-PLAS 2011 and it seems as if the right people visit the show. Though being very small Malaysia is a very interesting and one of the most developed markets for plastics and rubber in Southeast Asia. It is easier especially for European companies to step into this market as there is a high demand for high-end products,” said Mario Maggiani, Secretary General, ASSOCOMAPLAST (Italian Plastics and Rubber Processing Machinery and Moulds Manufacturers’ Association).

Badar Basir, Department Manager at Behn Meyer Polymers, echoed the sentiment: “Even though the market development in Malaysia and other parts of the world seems to have slowed down, we have reached a level of demand for high-end products that countries like Indonesia and Vietnam have yet to achieve as their markets are still growing. Malaysia is the main target market for our company; hence M-PLAS has been the perfect platform for us to present our company.”

Raymond Wong, Area Sales Manager South East Asia at the Kreyenborg Group, also reported a positive show experience. “Our objective of exhibiting at M-PLAS 2011 was mainly to look for new customers in Malaysia and the region, and to create awareness for our products and increase our branding. We are very satisfied with the number of high-quality visitors to our booth and we had a number of good discussions. Overall we are very satisfied with our participation at M-PLAS 2011.”

For more information about the trade fair, including images and highlights from exhibitors, please visit
- www.mplas.com