One of the challenges to the growth of the in-mold label (IML) industry in North America has been the lack of qualified local label suppliers. Most of the labels have come from Europe, which makes for an inefficient supply chain. One U.S.-based company, however, stepped up to the plate several years ago and began producing labels for IML. The result has been consistent growth over the past several years, which the company attributes to IML opportunities.
Inland Label (LaCrosse, WI) was originally founded in 1903 as a commercial printing company. In the 1980s and 90s, Inland became known for its creative and expertly produced Cut & Stack labels for beer producers in North America. Today, the company is a specialty printer of labels, producing Cut & Stack, injection in-mold, pressure sensitive, blowmold IML, and roll-fed labels for the beverage, food and consumer products markets.
Jackie Kuehlmann, marketing manager for Inland Label, told PlasticsToday in an interview, that building the IML business hasn’t been easy. “We are in the same boat as everyone else. We recognize that there’s a lot of opportunity in North America, but traditionally most labels have come from Europe. Now we’re beginning to market ourselves differently.” Inland Label will be exhibiting its technologies at the upcoming the NPE2012 show in Orlando, FL, booth #8939 in the West Building....