AGI extends print offering to lenticulars


Lenticular imaging has become popular over the past few years, as a way to enhance brand identity and create special effects interest in items like stadium cups and movie themed cups for theater promotionals. Now, AGI-World, a supplier of media packaging for CDs and DVDs to the home entertainment industry, has announced another addition to its wide range of print capabilities: lenticulars.

AGI currently serves a variety of home entertainment companies including Universal Studios, 20th Century Fox, Sony and HBO. To further reinforce its commitment to this market with relevant packaging solutions, AGI has adopted this print technology which utilizes a magnifying plastic lens, creating an illusion of depth thus giving the printed image a real 3D effect without glasses.

Over the past few months, AGI has already produced over one million lenticular lens packaging products for titles such as Black Swan, Limitless and Season of the Witch. The variety of lenticular effects available ranges from 3D to flip and animation to zoom and morph. To guarantee the highest quality in the industry, the whole process is undertaken in-house at AGI special packaging facility in Sough, Berkshire, U.K., utilizing the latest lenticular lens technology....
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