Snow White’s coffin. Source: wikipedia
[dim_it:pic_desc]During the ‘economic miracle’ in the 50s, when the focus was on consumption, an atmosphere developed that encouraged plastics. Avant-garde designers spearheaded the functionalism movement (“less design is more design”). The stronghold of industrial design was the Design University in Ulm, the concepts of which were implemented by the Braun company with its head designer Dieter Rams (born in 1932). The record player “SK4”, better known as “Snow White’s coffin”, had a lid made from Plexiglas (polymethyl methacrylate) – something that had never been seen before – and received a triumphant reception at the Internationale Funkaustellung in 1955.

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