Six NPE2015 business resources to use now (even if you didn't attend the show)


Trade shows such as NPE2015 are not just spectacular events, like an eclipse or comet, that show up for a brief moment and then disappear. On the contrary, they have echoes. Exhibitors prepare for them, printing brochures and priming their sales force, so that even after the last machine is re-crated and sent off to its new owner, and the last box of giveaways is packed (or recycled), the echoes remain. Here is some advice on how to hear those echoes and make the most of them.
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