The total investment is expected to be USD 50 million, and the first line is expected to be running in September 2011. The second phase will start after 2013. Around 100 new people could be hired in the first phase according to documentation on site. The company also had a ribbon cutting for its new polyurethane systems plant, which is expected to be operating in June. The plant is part of an aggressive expansion campaign by SKC called "Double SKC." Polyurethane foam is used as cushion for car seats and furniture and as insulation for homes, refrigerators and other appliances. Chairman Shin Won Choi said the company was once again setting an example for the world, and Consulate General Hae Jin Jun said these two Covington plants were the beginning of a new era for SKC.