According to the company, its new "green elastane fibre will ensure environmental sustainability while providing good performance (greater stretch and high-speed spinning) and high quality. "It's going to be a revolutionary innovation in our market, stated RadiciSpandex CEO Marty Moran. "By using a 100% renewably-sourced raw material for the production of our spandex, we will develop a product with a reduced environmental footprint. The demand of the market at large, and particularly the personal care and textile sectors, which are our target markets, is increasingly leaning towards so-called "green products that help protect the environment. This is the direction we are focusing our efforts on. "Reducing the environmental footprint of our products and processes and assisting our customers in their initiatives to achieve greater sustainability in their own activities are among our primary objectives, said Maurizio Radici, RadiciGroup Vice Chairman and COO. "There is growing proof that our new eco-friendly products made from bio raw materials can fully replace synthetic oil derivatives. Our Group has long worked towards making our businesses more sustainable - from chemicals to plastics and synthetic fibres- to ensure their competitiveness and innovative capacity. It is a strategy that drives our choices, an important factor that gives our enterprises added value. The new eco-compatible spandex project aims to respond to the "green commitment of the main players in the medical/personal care sector and to meet the growing demand for products made with eco-friendly base materials by renowned and established brands in the textile and quality apparel business. The new fibre will be produced in the United States and meets CAFTA, NAFTA and CBI standards.