If American moldmakers marketed like Chinese moldmakers

11/26/2012

Recently on the Plastics Injection Molding LinkedIn group, someone wrote inquiring after a good mold manufacturer in or near Ohio to serve a Tier One molder. Since we’ve been down this road before, you can guess what happened. Yes, a number of sales reps from Chinese mold shops began writing to promote their shops as the ideal moldmaker for the job.

That led to quite a bit of conversation about knowing where Ohio is on the map, and what about “in or near to Ohio” didn’t these reps understand. And yes, I understand the frustration. When you say “in or near to Ohio” you hardly expect someone from Shanghai to write with a sales pitch. I commented that I didn’t understand why a Chinese shop would respond to a company looking for moldmakers in Ohio. As things wore on some of the conversation got a bit "testy."...
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