Hot-fill PET bottle creates new category in energy beverage space

02/26/2015

Agua Enerviva, a new 'energy water,' has launched in lightweight, hot fill containers designed by ScorCreative at Amcor, the structural design studio co-located at Amcor Rigid Plastics. The tall 20oz custom container looks to create a new category in the highly competitive energy beverage space.

The ScorCreative design team worked closely with the company to meet its branding requirements, providing a tall and sleek container with horizontal ribs which accepts an attractive shrink label. "We love the tall profile of the bottle and the easy and comfortable grip that it affords consumers," said Carol Dollard, founder of Agua Enerviva."We believe that the bottle's novel design reflects the refreshing benefits of Agua Enerviva and the modern tastes of our consumer."
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