By any measure, the technical symposium organized by injection molding technology company Engel (Schwertberg, Austria) at its Corona, CA, showroom on Jan. 13 was a success. More than 100 people attended the event, which included several presentations on such top-of-mind topics as Industry 4.0 and molding innovations in the morning followed by machine demos in the afternoon. Attendees showed keen interest in the topics, as many of them peppered presenters with questions.
Markus Lettau, Western Regional Sales Manager of Engel's North American operations, welcomed attendees with a brief overview of Engel. He emphasized the commitment to innovation of the family-owned company, which is under the leadership of the fourth generation of Engels. The billion-dollar company annually invests €80 million in research and development and €50 million in the company itself, he noted, and the fast lane program is one example of how this benefits customers.
The company has made a concerted effort to improve its performance in terms of meeting customer expectations in today's fast-paced manufacturing environment. Customer perception of the company has been that it is not as nimble as it should be, acknowledged Wolfgang Degwerth, Vice President of Sales and Service, Engel North America. "So, we pushed all of our departments to find ways to accelerate processes," he told attendees. "Now, we can really ship machines in as few as two days," he stressed.