Using social media for B2B activity is becoming increasingly more popular for companies promoting their products and services. It’s also an educational tool. DME Company, a manufacturer of mold technologies, recently expanded its online resources for molders and moldmakers with the launch of an educational YouTube channel that provides easily searchable videos that demonstrate new technologies, techniques and tips to help viewers maximize efficiencies and reduce costs in molding and mold making applications.
“Companies continue to rely on DME for technical support because of our well-known expertise and our aggressive pursuit of new product development,” said Dave Lange, director of sales for DME. “By using online tools such as YouTube, we can share our knowledge and technologies more effectively and with more people than ever.”...